Taylor Swift holds a sign saying she would like to be excluded from this narrative

Andrea Austria / Taylor Swift

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Far-right social media accounts are pushing Super Bowl conspiracy theories

Far-right figures, including QAnon influencers, insisted that the game was “rigged,” that Taylor Swift is a “psyop,” and that singer Ice Spice conjured a demon

Written by Audrey McCabe & Chloe Simon

Research contributions from Alex Kaplan

Published

Following months of right-wing attacks on singer Taylor Swift and Kansas City Chiefs player Travis Kelce, far-right social media accounts continued to push baseless conspiracy theories about the singer — as well as the game itself — during and after the 2024 Super Bowl. 

  • Right-wing media figures relentlessly attacked Taylor Swift and Travis Kelce leading up to the Super Bowl, eventually drawing criticism from some right-wing peers

    • Swift’s relationship with Kelce has been drawing right-wing ire for months. In September, Kelce’s appearances in advertising campaigns for Pfizer and Bud Light spurred anti-vax and anti-LGBTQ attacks against the couple. [Media Matters, 9/27/23]
    • Prior to the Superbowl, right-wing figures claimed Swift was a Democratic operative or part of a “psyop.” They also claimed that the game would be rigged for Kelce’s team to win and that a Chiefs victory would strengthen Swift’s potential endorsement of President Joe Biden. [Media Matters, 2/1/24]
    • Even some right-wing media figures started begging fellow conservatives to stop attacking Swift. Some figures recognized the absurdity of such theories, asking their colleagues and peers to focus on more important issues heading into the 2024 election cycle. The Daily Wire’s Ben Shapiro said, “Guys, not everything you don’t like is a conspiracy.” [Media Matters, 2/2/24]

  • QAnon figures and far-right accounts accused Swift’s Super Bowl guest Ice Spice of being a “satanist” and “summoning demons”

    • QAnon account Shadow of Ezra claimed that Ice Spice, who came to the game with Swift, was “seen making hand gestures associated with Satanic symbolism while wearing an upside-down cross.” The account also said the Super Bowl was “nothing but a major Satanic ritual.” [Twitter/X, 2/11/24; Media Matters, 7/17/23]
    • QAnon influencer Brian Cates said Ice Spice threw “up the devil sign with both hands and then does the double-hand collar lift to hold up the upside down cross to make sure attention is drawn to it.” [Twitter/X, 2/11/24; Media Matters, 5/18/23]
    • QAnon influencer John Sabal (aka “QAnon John”) called Swift an “alcoholic harlot who likes to hang out with Satanists,” asking if “that thing next to her”  was “summoning demons” with an “upside down cross.” [Gab, 2/11/24; Media Matters, 9/27/23]
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    • QAnon influencerMJTruth posted a video of Ice Spice and Taylor Swift at the football game titled “A satanist performing a satanic ritual, while the drunken harlot gets hammered.” [Rumble, 2/11/24; Media Matters, 7/28/23]
    • Right-wing Twitter account For America posted, “With Chiefs down 3 how many more demons will Ice Spice summon?!?” [Twitter/X, 2/11/24]
    • Anti-vaccine figure Erin Elizabeth posted on Twitter, “Ice Spice who accompanied Taylor Swift to tonight's game throwing up satanic symbols while wearing an upside down cross.” [Twitter/X, 2/11/24; Media Matters, 11/22/22]
    • Right-wing account End Wokeness said Ice Spice was showing “demonic hand gestures on the big screen” with an “upside down cross” and “not even hiding it.” [Twitter/X, 2/11/24]
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    • Former Fox News producer Kyle Becker accused Ice Spice of “demon summoning,” sharing a video of her touching her necklace. [Twitter/X, 2/11/24]
    • Real America’s Voice’s Ben Bergquam claimed that Swift was in “all black chugging while her friend Ice Spice wearing an upside down cross signs to the devil.” Bergquam called this “spiritual warfare” and asked God to “rebuke the evil and witchcraft of this generation.” [Twitter/X, 2/11/24]

  • Other far-right figures claimed that the Super Bowl was “rigged” and the NFL is a “scam”

    • QAnon influencer Sun Tzu called the NFL a “scam” because it had announced “the address of the stadium in Las Vegas after Kansas City won the Super Bowl,” which was “333.” According to SunTzusWar, “Who has ever announced the address of the stadium of the Super Bowl? Just saying.” [Twitter/X, 2/11/24; Media Matters, 12/12/23]
    • “Stop the Steal” organizer Ali Alexander called the Super Bowl “totally fake & rigged,” adding, “Notice no grass stains.” [Telegram, 2/11/24]
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    • The Biden Twitter/X page posted a Dark Brandon meme, and QAnon John said it was “signaling to everyone that the Super Bowl was RIGGED in their favor.” He also called it “direct comms.” [Gab, 2/11/24; Jezebel, 2/12/24]
    • QAnon personality Woke Societies posted, “Tell me the nfl isn’t rigged.” [Telegram, 2/11/24; Media Matters, 4/18/22]

  • QAnon figures have continued the trend of labeling Swift a “psyop”

    • QAnon John posted screenshots of Hilary Clinton and Barack Obama congratulating the Chiefs and “Taylor Swift’s boyfriend” with the caption “PSYOP CONFIRMED.” [Gab, 2/12/24]
    • QAnon influencer Jordan Sather: “There’s more aliens featured during this game than Taylor Swift. Subliminal soft disclosure be strong. Prepping our minds for something later this year? Psyop me harder baby.” [Telegram, 2/11/24; The Hill, 6/15/21]
  • Image of a post on Telegram by Jordan Sather. Text reads "There’s more aliens featured during this game than Taylor Swift. Subliminal soft disclosure be strong. Prepping our minds for something later this year? Psyop me harder baby.”
    • A user on the QAnon forum TheDonald posted a picture of Taylor Swift with the caption “totally not a psyop.” [Patriots.win, 2/11/24; Media Matters, 12/12/23]